When it comes to streaming devices in 2024, two popular options stand out: the budget-friendly Roku Express 4K+ ($39.99) and the premium Apple TV 4K ($129.99). Let's break down everything you need to know to make the right choice for your setup.
Streaming devices have become essential for modern home entertainment, acting as the bridge between your TV and online content. Think of them as smart upgrades for your TV, bringing all your favorite streaming services together in one place. While many TVs come with built-in smart features, dedicated streaming devices often provide better performance, more frequent updates, and a smoother overall experience.
The Apple TV 4K really shines in performance, thanks to its A15 Bionic chip - the same processor found in the iPhone 13. This translates to lightning-fast menu navigation and app loading. In my testing, apps launch almost instantly, and switching between them feels seamless. The interface maintains its smoothness even when running demanding apps or games.
The Roku Express 4K+, while not as powerful, handles basic streaming tasks well. You might notice slightly longer app loading times and occasional menu lag, but once you're watching content, the experience is perfectly fine. I've found it more than capable for daily streaming needs, though it can feel a bit sluggish when rapidly switching between apps.
Here's where we see some significant differences:
For home theater enthusiasts, this difference matters. The Apple TV 4K delivers noticeably better picture quality, especially on high-end TVs. The Dolby Vision support makes a real difference in movies and shows that support it, offering more dynamic range and better color accuracy.
This is perhaps the biggest differentiator between these devices. The Apple TV 4K integrates seamlessly with other Apple devices. You can:
The Roku Express 4K+ takes a more neutral approach. It works equally well with any smartphone platform and supports most major streaming services. While it doesn't offer deep integration with any particular ecosystem, this platform-agnostic approach can be a benefit if you don't want to be tied to one system.
Let's talk about value - not just price. The Roku Express 4K+ delivers impressive value for basic streaming needs. At $39.99, it handles 4K streaming well and includes a voice remote. For many users, especially those who primarily watch Netflix, Hulu, and similar services, it's more than adequate.
The Apple TV 4K's higher price tag ($129.99) brings additional capabilities:
Since their releases (Roku Express 4K+ in 2021, Apple TV 4K 3rd gen in late 2022), both devices have received regular software updates. The Apple TV has gained features like HDR10+ support and improved gaming capabilities. The Roku has maintained its straightforward approach while expanding its channel offerings and improving system stability.
For home theater use, the Apple TV 4K is clearly superior. The better processing, Dolby Vision support, and Dolby Atmos compatibility make it the choice for enthusiasts. I've found the upscaling particularly impressive - even 1080p content looks noticeably better compared to other devices.
The Roku Express 4K+ excels in simpler setups. It's perfect for:
Choose the Apple TV 4K if:
Go with the Roku Express 4K+ if:
Both devices will keep you streaming for years to come - the choice really comes down to your specific needs and preferences. Whether you opt for the premium experience of the Apple TV 4K or the value-focused Roku Express 4K+, you'll be getting a capable streaming device that can transform your TV viewing experience.
Roku Express 4K+ ($39.99) | Apple TV 4K ($129.99) |
---|---|
Processor - Determines menu responsiveness and app loading speeds | |
Basic streaming processor (adequate for streaming) | A15 Bionic (significantly faster, future-proof) |
HDR Support - Affects color richness and contrast in 4K content | |
HDR10, HDR10+ (good for most content) | Dolby Vision, HDR10, HDR10+ (best available quality) |
Audio Support - Important for home theater setups | |
Standard surround sound (basic but functional) | Dolby Atmos (premium 3D audio experience) |
Storage - Affects how many apps you can install | |
4GB (sufficient for streaming apps) | 64GB (ample space for apps and games) |
Smart Home Integration - Matters if you have smart devices | |
Basic voice control (limited functionality) | HomeKit hub + Thread (full smart home control) |
Gaming Capability - Important if you plan to play games | |
None (streaming only) | Apple Arcade compatible, controller support (solid casual gaming) |
Ecosystem Integration - Critical if you use Apple devices | |
Platform agnostic (works with anything) | Deep Apple integration (AirPlay, iCloud, Fitness+) |
Wi-Fi - Affects streaming stability | |
Wi-Fi 5 dual-band (good for 4K streaming) | Wi-Fi 6 (faster, more stable connection) |
Remote - Affects daily usability | |
Voice remote with TV controls (simple but effective) | Siri Remote with touch surface (premium feel, more features) |
For dedicated home theater setups, the Apple TV 4K ($129.99) is superior due to its Dolby Vision and Dolby Atmos support. While the Roku Express 4K+ ($39.99) supports 4K HDR, it lacks premium audio formats crucial for high-end theater experiences.
The Roku Express 4K+ costs $39.99, while the Apple TV 4K is priced at $129.99. The $90 difference reflects additional features and processing power.
Yes, both devices support 4K streaming. However, the Apple TV 4K offers superior processing and better HDR support with Dolby Vision, while the Roku Express 4K+ provides standard HDR10 and HDR10+.
Both handle major streaming services equally well. The Apple TV 4K loads apps faster and supports better picture quality, but the Roku Express 4K+ provides the same content access at a lower price.
No, if you're not in the Apple ecosystem, the Roku Express 4K+ offers excellent value. The Apple TV 4K's premium features are most beneficial for users with other Apple devices.
The Apple TV 4K supports Dolby Atmos and higher-end audio formats, making it the better choice for surround sound systems. The Roku Express 4K+ offers basic surround sound support.
The Apple TV 4K includes the premium Siri Remote with touch controls and rechargeable battery. The Roku Express 4K+ comes with a simpler but functional voice remote using AAA batteries.
The Roku Express 4K+ has a simpler, more straightforward interface. The Apple TV 4K offers more features but has a slightly steeper learning curve.
The Apple TV 4K supports gaming through Apple Arcade and works with popular gaming controllers. The Roku Express 4K+ doesn't support gaming.
The Apple TV 4K supports multiple user profiles and Apple ID switching. The Roku Express 4K+ offers basic profile support through some streaming apps.
The Apple TV 4K supports AirPods and other Bluetooth headphones directly. The Roku Express 4K+ offers private listening through its mobile app only.
The Apple TV 4K has more powerful hardware and typically receives updates longer, making it more future-proof. The Roku Express 4K+, while capable, may show its age sooner due to basic hardware.
We've done our best to create useful and informative comparisons to help you decide what product to buy. Our research uses advanced automated methods to create this comparison and perfection is not possible - please contact us for corrections or questions. These are the sites we've researched in the creation of this article: bestbuy.com - odpbusiness.com - androidpolice.com - cnet.com - community.roku.com - roku.com - staples.com - community.roku.com - dell.com - tomsguide.com - appleosophy.com - costco.com - support.apple.com - slashgear.com - apple.com - ucsandiegobookstore.com - bestbuy.com - sellyourmac.com - youtube.com - apple.com - talk.tidbits.com - apple.com - abt.com