When you're shopping for a truly massive TV, you're entering a special category where the rules are different from buying a standard living room display. Let's compare two of the most interesting options in the ultra-large format space: the LG 97" OLED evo G4 ($19,999) and the Hisense 100" QD7 QLED ($1,799).
At sizes above 85 inches, you're essentially looking at home theater territory. These TVs require specific room considerations - you'll need at least 12-15 feet of viewing distance for comfortable watching, and ceiling height becomes a real concern. But when properly set up, they deliver an immersive experience that rivals commercial cinema.
The technology in this space has evolved dramatically in recent years. The LG G4 represents the latest in OLED technology, released in early 2024 with significant brightness improvements over previous generations. The Hisense QD7 brings QLED technology to a massive scale at a fraction of the premium TV price.
The LG OLED G4 uses organic light-emitting diodes (OLED), where each pixel creates its own light and can turn completely off. This results in "perfect blacks" - when you're watching a space scene, the stars truly look like they're floating in darkness. It's particularly noticeable in a dark room home theater setup.
The Hisense QD7 uses quantum dot technology with LED backlighting (QLED). Think of it like having a sheet of incredibly tiny color filters lit from behind. While it can't match OLED's perfect blacks, it can get significantly brighter, which matters in well-lit rooms.
Having seen both technologies in action, here's what matters most:
Modern gaming demands specific features from TVs, and both models deliver differently:
For competitive gamers, the LG G4's faster response time and better motion handling make it the clear choice. However, casual gamers will find the Hisense QD7 more than capable.
If you're building a dedicated home theater, several factors come into play:
The LG G4 features a more sophisticated audio system with 4.2 channels and 60W output. It also has better audio processing and Dolby Atmos support. The Hisense offers decent 2.1 channel sound, but both TVs will likely be paired with a separate audio system in a theater setup.
OLED screens typically handle reflections better than QLED, though both TVs have anti-reflective coatings. In a controlled theater environment, this becomes less important.
The LG G4 offers more advanced calibration options and generally requires less adjustment out of the box. The Hisense can still achieve excellent picture quality but might need more tweaking to reach its best performance.
The price difference between these TVs is dramatic - you could buy eleven Hisense QD7s for the price of one LG G4. This raises an important question: is the LG worth roughly 11 times more?
The answer depends entirely on your priorities:
Your decision should primarily depend on these factors:
Both TVs excel in their respective categories. The LG 97" G4 represents the pinnacle of current TV technology, offering unmatched picture quality and features at a premium price. The Hisense 100" QD7 delivers impressive performance at an incredibly competitive price point.
For most buyers, the Hisense represents the more practical choice, offering tremendous value and very good performance. However, if you demand the absolute best and have the budget, the LG G4's superior picture quality and advanced features make it the ultimate choice for a high-end home theater setup.
Remember: The best TV is the one that fits your space, budget, and viewing habits. Don't get caught up in specs alone - consider how you'll actually use the TV day to day.
LG 97" OLED evo G4 ($19,999) | Hisense 100" QD7 ($1,799) |
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Display Technology - Determines overall picture quality and viewing experience | |
OLED with MLA (perfect blacks, infinite contrast) | QLED (brighter, but lower contrast) |
Peak Brightness - Critical for HDR impact and bright room viewing | |
1,300 nits (excellent for OLED) | 1,600 nits (better for bright rooms) |
Gaming Features - Important for next-gen console gaming | |
0.1ms response, 4x HDMI 2.1, G-Sync & FreeSync | 4ms response, 2x HDMI 2.1, FreeSync only |
Processing Power - Affects upscaling quality and motion handling | |
α11 AI Processor (best-in-class) | Basic AI upscaling (good but not exceptional) |
Sound System - Consider if not using external speakers | |
4.2 channel 60W with Dolby Atmos | 2.1 channel 50W with Dolby Atmos |
Smart Platform - Affects daily usability and app access | |
webOS 24 (more refined, faster) | Google TV (more apps, occasionally laggy) |
Power Consumption - Impacts electricity bills | |
327.9W (more efficient) | 500W (higher running costs) |
Value Proposition - Consider long-term investment | |
Premium price, best possible quality | Excellent value, very good quality |
Ideal Use Case - Most suitable viewing environment | |
Dark room, home theater, gaming | Bright room, general viewing, sports |
The LG 97" OLED evo G4 ($19,999) is superior for home theater use due to its perfect blacks and infinite contrast ratio, which are crucial for dark-room movie viewing. While the Hisense 100" QD7 ($1,799) is good, it can't match the OLED's cinema-like picture quality.
For most buyers, the price difference is hard to justify. The Hisense QD7 delivers about 90% of the performance at less than 10% of the cost. However, if you're building a high-end home theater and demand the absolute best picture quality, the LG G4 is worth the premium.
The Hisense QD7 performs better in bright rooms due to its higher peak brightness and QLED technology. The LG G4, while still excellent, is best suited for controlled lighting conditions.
The LG G4 offers superior gaming performance with 0.1ms response time, four HDMI 2.1 ports, and both G-Sync and FreeSync support. The Hisense QD7 is good for casual gaming but lacks the premium gaming features.
Both TVs require at least 12-15 feet of viewing distance for optimal experience. A dedicated home theater room is ideal, but any large living room with adequate seating distance will work for either the LG G4 or Hisense QD7.
While both TVs have built-in speakers, for a proper home theater experience, an external audio system is recommended. The LG G4 has better built-in audio with a 4.2 channel system, but both TVs should be paired with a dedicated sound system.
The LG G4 offers a more refined smart experience with webOS 24, while the Hisense QD7 uses Google TV which has more apps but can be slower. Both platforms support all major streaming services.
Both TVs should last many years, but the LG G4 uses OLED technology which can experience burn-in if not used carefully. The Hisense QD7 uses QLED technology which is more resistant to burn-in but may not maintain its peak performance as long.
Both TVs support 4K resolution and major HDR formats. The LG G4 has more comprehensive format support and better processing, while the Hisense QD7 covers all essential formats for current content.
The Hisense QD7 performs better for sports viewing in bright rooms due to higher brightness. However, the LG G4 offers better motion handling and clearer fast action, especially in controlled lighting.
Due to their size and weight, professional installation is recommended for both the LG G4 and Hisense QD7. This ensures proper mounting and optimal viewing angle setup.
The Hisense QD7 is better for mixed-use scenarios due to its brightness and value price point. The LG G4 is more specialized for high-end home theater and gaming use.
We've done our best to create useful and informative comparisons to help you decide what product to buy. Our research uses advanced automated methods to create this comparison and perfection is not possible - please contact us for corrections or questions. These are the sites we've researched in the creation of this article: rtings.com - marketplace.sce.com - abt.com - youtube.com - walts.com - videoandaudiocenter.com - youtube.com - fullspecs.net - big-georges.com - techradar.com - youtube.com - bestbuy.com - ca.camelcamelcamel.com - fouanistore.com - rtings.com - youtube.com - rtings.com - 2001audiovideo.com - bestbuy.com/6595342) - static.pcrichard.com - centrehifi.com - youtube.com - uk.hisense.com - hisense-canada.com